Via @[588732176:2048:Christine Peterson]. Good thing we have…

 ·  Facebook — Archer T. Ships shared a link.  ·  Markdown source

http://komonews.com/news/local/king-county-using-grocery-store-data-to-target-pet-owners
Via @[588732176:2048:Christine Peterson].

Good thing we have government to keep corporate misbehavior in check.

King County (Seattle) uses grocery loyalty card data to figure out who owns pets. It then sends them letters warning of a $250 fine if they do not license the animals.

The "county said they pay the company who pays stores such as Safeway ...for access to customer data contained in every one of those reward card swipes."